Summer Sign, Advertising, & Doll Spectacular

Summer Sign, Advertising, & Doll Spectacular

Catalog

Lot 249: 1968 Coca-Cola Double-Sided Cardboard Advertising Sign

This auction ended on July 18, 2026.

Start price: $20

Estimated price: $40 - $200

Buyer's Premium: 21%

Sold for: $140

This 1968 Coca-Cola double-sided cardboard advertising sign was designed for restaurant and store wall displays and features the slogan, "Coke Has the Taste You Never Get Tired Of." The lower border retains the original printing instructions noting that the display was intended for November, December, January, and February use. The sign retains good color and saturation throughout. It measures approximately 36" L x 20" H.
Condition: GOOD